Rare Series: Diageo Turns Rare Whisky Into a Private Client Power Play
TL;DR Diageo has formalized its Rare Series framework, directing its rarest Scotch whisky releases through a private client network instead of open-market allocation.
Trade intelligence for the Scotch whisky and cask market.
TL;DR Brave New Spirits is offering a 1% equity stake in its nearly complete Witchburn Distillery in Campbeltown for £300,000. This implies a £30 million valuation
TL;DR Diageo has formalized its Rare Series framework, directing its rarest Scotch whisky releases through a private client network instead of open-market allocation.
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