Thursday, 18 June 2026 Whisky Trade Intelligence

Scotch whisky news, analysis and trade intelligence.

Diageo £1508.5 ▲0.33% · Pernod Ricard €63.4 ▲2.06% · Brown-Forman $26.7 ▲1.10% · LVMH €492.3 ▲2.04% · Rémy Cointreau €44.0 ▲3.04% · MGP Ingredients $16.5 ▲0.00% · Asahi ¥1,538 ▲3.02% · Kirin ¥2,704 ▲2.56% · Suntory BF ¥4,308 ▲1.25% · As of 18 Jun 2026 12:17 SGT
Brown-Forman talks “ongoing”, Pernod Ricard says
Industry & Markets

Brown-Forman talks “ongoing”, Pernod Ricard says

TL;DR Pernod Ricard confirms ongoing merger talks with Brown-Forman. A deal would combine major whiskey brands but requires family approval and likely forced asset sales by regulators.