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Sunday, 28 June 2026 Scotch Whisky News & Trade Intelligence

Scotch whisky news, analysis and trade intelligence.

Discus CEO testifies for tariff exemption on spirits
Bourbon & American

Discus CEO testifies for tariff exemption on spirits

TL;DR Discus CEO has testified before federal officials calling for a tariff exemption on distilled spirits, warning that ongoing and retaliatory tariffs are damaging American whiskey exports

Silver Brothers Distillery plans June opening
Bourbon & American

Silver Brothers Distillery plans June opening

TL;DR Silver Brothers Distillery opens in New York's Hudson River Valley in June 2026, built on a regenerative farming model. The launch is relevant to

Diageo taps into mini canned cocktails
Spirits Business

Diageo taps into mini canned cocktails

TL;DR Diageo has launched 100ml Johnnie Walker-led canned cocktails in the US, targeting travel retail and event venues. The move reinforces blended Scotch's commercial ambitions

The Whisky Exchange unveils second Zodiac quartet
Industry & Markets

The Whisky Exchange unveils second Zodiac quartet

TL;DR The Whisky Exchange has released the second quartet in its twelve-part Zodiac Series, bringing the collector bottling programme to its halfway point. The series signals a

Elijah Craig’s 2026 PGA Championship Bourbon launches
Industry & Markets

Elijah Craig’s 2026 PGA Championship Bourbon launches

TL;DR Heaven Hill has launched a limited Elijah Craig bourbon tied to the 2026 PGA Championship, extending the brand into golf sponsorship as bourbon producers compete for